Among the numerous automotive marketing tactics, cutting prices is one of the commonly used strategies. It could be a temporary reduction in the price as a discount or offers, or you could sell at a relatively lower price than your competitors. It is possible to adopt multiple strategies with the help of AI negotiation bots to suit different customer persona. However, most of the companies prefer to adopt the pricing strategy to create attention. How good of a strategy is cutting prices?

Technology has changed communication channels, methods, and the dynamics during a conversation. Some brands have moved past the conventional human negotiation and bots to full-fledged software-based negotiation tools. Automating human tasks and delegating it to a robot or software has its own advantages. But, is it really necessary to alter the entire workflow to incorporate a software-based negotiation tools?

Have you tried out the Negotiator Bot for car dealers yet?
If you haven’t then you are missing out on the best!

(May 23, 2020) – Welcome to the world of automated online negotiations.